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China National Tourism Administration Releases t
2010-01-11 14:07:34

A few days ago, China National Tourism Administration released the 2009 Annual Report on Tourism Economy Operation...

A few days ago, China National Tourism Administration released the 2009 Annual Report on Tourism Economy Operation, which showed that China’s tourism industry kept a rather rapid growth on the whole, and the overall tourism income has achieved a considerable growth rate in 2009.

 

The report estimated the total annual tourism revenue of RMB 1.26 trillion, with a year-on-year growth of 9%. The domestic tourist market grew fast and steadily, inbound tourist market saw a step-by-step recovery, and the outbound tourist market experienced a stable growth. Meanwhile, tourism investment scale expanded greatly, corporate business performance was picking up, and the tourism industry has further strengthened its role in pushing forward the economic development.

 

The report also revealed that in 2009, the three major markets experienced “two ups and one down”. Domestic tourist market maintained fast growth, and is estimated to have received tourists of about 1.9 billion person-times nationwide through the year, with a year-on-year growth of 11%; domestic tourism revenue is expected to top RMB 1 trillion, with a growth rate of over 15%. Overall, inbound tourist market stayed at low performance status. Throughout the year, the decrease rate kept falling each month, the inbound tourist market recovered gradually on the whole, and is estimated to have received tourists of 126 million person-times, down 3% compared with the same period of last year; tourists spending the night at the tourist destinations reached about 50.5 million person-times, falling by 5%; the income in foreign currency amounted to some USD 39 billion, down 4.5%. The outbound tourist market retained stable performance, continuing with the overall growth tendency, and is estimated to have received tourists of 47.5 million person-times, up 3.6% compared with the same period of last year.

 

According to the report, in terms of supply of the tourism industry, the investment scale increased significantly, and the industry developed with more robust. The huge growth of investment scale in tourism-related industries has directly prompted fast growth of tourism investment. Tourism investment in all regions were thriving, injecting new vigor to the development of the industry. In terms of corporate performance, the overall situation was going up. Enterprises related to tourist attractions performed better than travel agencies or hotels. Enterprises in west region made better achievements than those in the middle or east region, which were greatly impacted by the financial crisis. Tourist sites in the city or near the city went along better than distant tourist sites; and mature and high-level tourist sites did a better job than those ordinary ones disadvantageous in tourism resources.

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